Hello everyone, I have an Assignment for you today. This assignment must be DONE by Wednesday, September 9, 2020, no later than 10 pm. By the way, I need this assignment to be PLAGIARISM FREE & a Spell Check when completed. Make sure you READ the instructions CAREFULLY. Now without further ado, the instructions to the assignments are below:
The purpose of this assignment is for you to propose a sales promotion based on what you know about the product and the target market. For this assignment, read Case 2 that is titled “Marketing Sports Equipment” on page 364 of your textbook. After reading and studying the details of the case, respond to the following questions with thorough explanations and well-supported rationale:
Your response should be a minimum of two, double-spaced pages. Include a title page and references page. References should include your textbook and a minimum of one additional, credible source. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations and must be cited per APA Style guidelines.
By the way, I several attachments below. The first two attachments is the Case 2 that is titled “Marketing Sports Equipment” on page 364 of your textbook. The Third attachment is the Unit Study Guide. Next is the key terms from Chapter 12. Following that is some more detailed informations such as the type of promotions from the textbook & examples. If you want to reference any of the information from the screenshots the source is —> Integrated Advertising, Promotion, and Marketing Communications, 8th Edition Author:Kenneth E. Clow; Donald E. Baack Chapter 12 pages 338-364. Outside resources are welcomed to be used but must be a credible source.
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