New York University MKTG-UB MKTG-UB MKTG-UB 20 -Price of a 60W incandescent bulb= $.75 -An incandescent bulb lasts…
-Price of a 60W incandescent bulb= $.75
-An incandescent bulb lasts two years
-A 20-year time horizon
-The 60W-equivalent LED bulb
-The LED bulb costs $1.10/year in electricity
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